Subcategory report · 4.5K projects
Phones, accessories, audio gear, lighting, power. The bright spot of Tech — and the reason backers haven't given up on hardware crowdfunding entirely.
n = 4.5K · subcategory of Technology · 2009–2026
What makes this subcategory different
Tech as a parent category closes at 33.1%. Hardware specifically closes at 53.5% — twenty points above the parent. The mechanism: Hardware is showable. A phone stand, a battery pack, a desk lamp can be filmed, photographed, demonstrated. Backers can verify it works in a way they cannot verify a vague "AI-powered" or "smart" gadget that lives mostly in software. Tangibility collapses risk perception faster than any specification list. The implication for hardware creators: stop describing your firmware, start showing the object.
Finding 01 · Goal analysis
Hardware projects under $10K succeed at 70.6%. Projects asking $100K+ close at 23.9% — a 3.4× drop. The middle range, $30K–$100K, lands at 39.3%.
Finding 02 · Geography
Of the eight largest creator countries by volume in this subcategory, Hong Kong sits at the top with a 78.0% success rate — 24.5pp above the subcategory average. Geography proxies for the local ecosystem of suppliers, distributors, and audience networks that compound campaign credibility.
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